EDUCATION FOR THE
CUSTOMER JOURNEY
Our goal as a Carter team member is to help our customers and fellow team members achieve their highest level of success. In order to accomplish this we have to be the best versions of ourselves that we can and that starts with continuous education. As we push ourselves to grow professionally and individually we can offer our customers secure, effortless, appreciated, and memorable interactions that ultimately lead to loyalty.


Leading With Customer Experience
To move from 8’s to 9/10’s, we must OPERATIONALIZE Customer Empathy! Empathy for our customers’ situation (at the very least, sympathy) at every touch point relative to Parts, Services, and Rental interactions…then OPERATIONALIZE the caliber and tone of those interactions across the company…in Finance & Accounting, in Sales & Training, in Warehouses & Rental Yards, and so on.
Bryan Gregory | CX/EX Leader
HIGH-QUALITY MODULES
Our modules are designed with our employees (and customers!) in mind. With short, relevant, and engaging content, we seek to honor your time while providing your with the know-how to serve your customers better than anyone else.
CX STANDARDS
Throughout all of our modules, we clearly communicate CX standards. That is, the daily behaviors you demonstrate (and our customers expect) in order for Carter to provide world-class customer experiences.
REAL-LIFE SCENARIOS
What better way to learn about CX standards and expectations, then by seeing them in action? Our modules include true-to-life scenarios and real-world stories of exceptional customer experiences!